Thursday, July 21, 2011

Mobile App Developers Create Mobile Application for Office Depot

Mobile Applications Expand to Office Supply Stores

Mobile App Developers Create Mobile Application for Office Depot

The mobile application industry is continuously expanding as individuals and companies are racing to hop aboard the mobile application bandwagon in hopes of having a better opportunity to reach their customers. One company which recently jumped aboard the bandwagon is Office Depot. The office supply store recently announced that it is entering the mobile application world with their very own mobile app which will launch on the iPhone and Android Smartphone devices in the near future.

Office Depot, a Boca Raton based office supply company said that the new mobile app will give customers to opportunity to browse and purchase products, read product reviews, find a store, access their order history, track a shipment and scan a product barcode in the store to get product descriptions, reviews and pricing. The first version of Office Depot’s mobile application is part of a larger strategy that the company has been aiming at developing called the “Office Depot Anywhere” strategy that aims to assist customers shop at their convenience through a variety of mobile platforms and m-commerce enabled sites. Office Deport feels confident that their mobile application will be a success and expects it to increase their revenue by giving clients the opportunity to purchase items on the go.

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One of the main motives for Office Depot wanting to develop a mobile application (besides the fact that mobile applications have been gaining popularity and demand in all industries throughout the past year) is because a recent study conducted by ABI Research predicted that by 2015, shoppers worldwide are expected to spend about $119 billion on goods and services purchased through their Mobile Smartphone devices and through mobile applications. The trend of increasing mobile shopping has been growing in the United States as mobile online shopping rose from $396 million in 2008 to $1.2 billion in 2009 and that trend is only expected to go upwards from here on. 

An additional feature which Office Depot’s mobile application will have is the ability for shoppers to create a mobile shopping cart that can follow them across multiple Smartphone devices. For example, if a customer were to go online through their computer but did not have time to complete their order, they can log onto their Office Depot mobile application and finish their order from there.

Office Depot plans to expand their mobile application throughout more Smartphone platforms in the future and already has plans to roll the mobile app out to the Blackberry and Microsoft operating systems, as well as tablet devices in the near future. Office Depot is clearly heading in the right direction with regards to reaching out to their customers through mobile applications and many mobile application developers and mobile app “experts” believe that this will not only generate higher sales opportunity for the company but also give customers much easier access to Office Depot’s offerings.

Additional information about V-Soft Inc. can be found at www.v-softinc.com. or Contact Us at info@v-softinc.com

Feel free to directly contact us  info@v-softinc.com
 


By: jShrimali
SEO Consultant Ahmedabad
Visit Us
www.v-softinc.com
Mail Us
info@v-softinc.com


Mobile Application Development Services 

iPhone  Application Development : Blackberry Application Development : Android  Application Development
 

Tuesday, July 12, 2011

Smartphone Manufactures Focus on Mobile Applications for Advertising

One interesting observation which many mobile application developers and mobile app “experts” have been noticing in the past few months is the emphasis that Smartphone manufacturers put on mobile applications and mobile application marketplaces in their advertising. Currently in the United States, there are commercials and billboards everywhere for Smartphone’s. Every time an individual turns on the television, he/she will see a commercial for Apple’s iPhone, Google’s Android, RIM’s Blackberry or Windows Phone 7; but rather then these companies putting emphasis on the functionalities of the Smartphone device (shape, functionality, weight, etc); they put a lot of emphasis on the mobile applications which individuals can download onto that Smartphone or the mobile application marketplace which that specific Smartphone is tailored too.

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What this shows us about the wireless mobile industry is the large influence that mobile applications and mobile application marketplaces have towards the whole mobile industry. One could claim that mobile applications are the heart which keeps this industry going and without mobile apps, the need/demand/popularity for Smartphone’s would be far less than it is today. Even with the fierce competition that there is between Smartphone manufacturers, the more fierce competition is between which mobile application marketplaces have the largest selection of mobile apps to download and install onto one’s Smartphone.

One mobile application developers and mobile application expect stated that: “without mobile applications, the whole Smartphone/Mobile industry would be completely different than it is today. Most Smartphone’s would be used primarily for corporate emails and surfing the web through the mobile devices browser and that would be it. There would be no mobile gaming for individuals to play games on their Smartphone, there would be no user-friendly ways for people to navigate through social networking sites such as Facebook, LinkedIn, and Twitter and their definitely would not be the demand for Smartphone’s as there is today. The whole landscape of wireless technology and mobility would be different if mobile applications and mobile application marketplaces did not exist”

The mobile community and more specifically, cell phone/Smartphone manufactures owe a lot of credit to mobile application developers, mobile applications and mobile app marketplaces for getting them the successes which they have been experiencing in the past few years. The mobile/Smartphone industry is expecting to grow and nearly double in the next few years and a major part of that can be linked to mobile applications and mobile application marketplaces which are available for users to download and install specifics mobiles apps onto their Smartphone devices. The whole industry as a whole is heading in the right direction and there is a bright future for Smartphone manufactures mobile application developers and the mobile application industry as a whole.

Additional information about V-Soft Inc. can be found at www.v-softinc.com. or Contact Us at info@v-softinc.com

Feel free to directly contact us on Phone: +91 (79) 40241600
 


By: jShrimali
SEO Consultant Ahmedabad
Visit Us
www.v-softinc.com
Mail Us
info@v-softinc.com


Mobile Application Development Services 

iPhone  Application Development : Blackberry Application Development : Android  Application Development

 

Tuesday, July 5, 2011

Mobile Application Users Becoming Addicted

Mobile Apps Started to have a Profound Effect on its Users
Mobile applications and mobile application marketplaces are becoming so popular and demanding in present day society that there have been recent studies conducted which claim that 83% of daily mobile application users believe that they are addicted to mobile apps. In fact, one individual even claimed that “Mobile Apps are like Xanax on a phone”. With so much popularity and demand for mobile applications, many mobile application “experts” and mobile application developers believe that users are still in the early stages of addiction for mobile applications and the addiction is expected to spread more as we progress into the future.

One may ask how anyone can become addicted to mobile applications on a Smartphone device such as Apple’s iPhone or iPad, Google’s Android or Windows Mobile 7. After doing some research and conducting a survey, it was revealed that one of the main reasons why people get addicted to mobile applications is because users claim that mobile applications expose them to new things (an alarming 91% of mobile app users stated that), while 87% of mobile app users say that mobile applications allow them to have fun no matter where the are in the world and what they are doing. The report also revealed that 77% rely on mobile applications as their personal assistant, while 75% say that mobile applications give them time to relax.

The report clearly reveals that mobile application users have different motives for why they use specific mobile applications and how their addiction for mobile applications starts. But one question which came up during a recent discussion on the mobile application industry was: How do mobile applications users discover and download mobile applications in the first place? With so many mobile apps available in various mobile application marketplaces, how does one become a user of a specific mobile application?

MTV reports that 53% of mobile application users downloaded and installed a mobile application onto their Smartphone because the mobile app was recommended from a personal friend or colleague while 52% claimed that they rely on user reviews of a specific mobile application before they decided to download it onto their Smartphone. 42% credited their motive to download a mobile application onto their Smartphone after seeing a friend use that particular mobile app and another 47% claimed they discovered a specific mobile application while browsing thru various mobile application marketplaces.

The mobile application industry is certainly gaining popularity as we advance into the future and more and more individuals start getting addicted to specific mobile applications (the most popular being mobile gaming applications and mobile organizing applications), the more fuel which will be given to this industry which is already moving at an extremely fast pace. The future is bright for mobile application developers/mobile application development firms and they can expect a lot more development for mobile applications as additional individuals start getting drawn into the world of mobile applications and mobile application marketplaces.

Additional information about V-Soft Inc. can be found at www.v-softinc.com. or Contact Us at info@v-softinc.com

Feel free to directly contact us on Phone: +91 (79) 40241600
By: jShrimali
SEO Consultant Ahmedabad
Visit Us
www.v-softinc.com
Mail Us
info@v-softinc.com


Mobile Application Development Services 

iPhone  Application Development : Blackberry Application Development : Android  Application Development